Love Beverly Hills: “I Love You Baby” TV Campaign

 

It’s time to see yourself in Beverly Hills—in the land of glisten and glimmer. This “feel good” brand campaign invites the audience to fall in LOVE with Beverly Hills using three personas — each enjoying this one-of-a-kind city in their own unique way. This broadcast and connected TV campaign ran :30 and :15 spots in San Francisco, New York, Los Angeles, and San Diego.

 

 
 

Fall in Love with Beverly Hills

This 30-second spot showcases this amazing city with only-in-Beverly-Hills scenes that follow three personas as they explore the land of glisten and glimmer.

 
 
 
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Monterey County Hospitality Association